Nowear Clothing

2025

Daniella Karagach-Pashkov

Branding

Full Production

Los Angeles

Oveth Martinez

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10

New kids in town

This campaign brought NOWEAR Clothing, created by Daniella Karagach-Pashkov and Pasha Pashkov, to life through elevated lifestyle imagery and campaign visuals. Designed, sourced, and produced in Los Angeles, the shoot focused on timeless silhouettes, thoughtful details, and effortless comfort—capturing a brand years in the making and built with intention in every stitch.